Inside the network.
Built around the brief.
Gersh Gaming leads the gaming work. When a brief needs more than media and creators, we connect the right talent, communities, partnerships and specialist capability around it.
The game, audience or brand remains the starting point. The wider network only comes in when it makes the work stronger.
The network is a capability, not the idea.
Every brief starts with the audience, the game or the brand, and the reason the work should exist. We activate the wider ecosystem only when it makes the campaign more credible, more useful or more visible.
A connected network across the markets that shape culture.
Gersh Gaming works from Cologne, connected to a wider Gersh network across the United States and Europe.
The group brings together entertainment, sport, talent and gaming capability across 18 countries.
Across entertainment, sport, creator and cultural worlds.
One connected group with local market context.
Specialist teams across talent, sport, entertainment and execution.
Global reach. Local context.
A connected group structure across the United States and Europe. The map shows the official Gersh locations.
Connected across regions.
The main publicly listed network locations across the wider Gersh group.
- Los Angeles
- New York
- Leamington Spa
- Cologne
- Antwerp
- Kuchl
- Paris
- Milan
- Madrid
- Barcelona
- Seville
- Basque Country (Mutilva)
A wider network. Applied with intent.
Local presence does not replace local understanding. It gives the right brief more ways to connect with talent, culture, partnerships and market context when that makes the work stronger.
See what the ecosystem unlocks →More ways to make the right moment matter.
The core of our work is gaming go-to-market, media and creators. The ecosystem extends that core when a brief benefits from talent, culture, partnerships, content or real-world experience.
Brands into gaming.
Build a credible role for a brand through creators, media, sponsorship, content and experiences.
Explore brands in gaming →Talent in gaming.
Bring athletes, entertainers or creators into a gaming brief when they have a real role to play.
With Gersh.Partnerships that mean something.
Turn access to teams, leagues, platforms or talent into an activation that gives audiences something to care about.
With .seven and the wider network.Experiences and content.
Create live moments, social formats and campaign content that move beyond a single media placement.
Specialist activation and experience capabilities with .seven.Game IP beyond gaming.
Explore selected opportunities for game worlds to connect with entertainment, sport or new cultural audiences.
With Gersh.Talent in games.
Source the right voices, likenesses or personalities when a game needs an authentic connection to sport or entertainment.
With Gersh.Plan for the conversation, not just the placement.
Gaming communities form around games, creators, platforms, teams and shared moments. The work needs to make sense in the spaces where people watch, play, comment and respond.
The audiences built around individual voices, formats and live interaction.
The spaces where players discover, discuss and return to a title.
The culture around teams, competition and shared fandom.
The different behaviours and expectations across streaming, video, social and game platforms.
Access only matters when the execution holds up.
The ecosystem can open a route in. Expertise turns that opportunity into a connected strategy, campaign and measurable next move.
What does your brief need beyond the obvious?
Tell us what you are trying to make happen. We will start with the audience and the idea, then bring in the right people and capability if the brief calls for it.